Take a 360-degree look at Al Seef, one of the city’s newest and most captivating neighbourhoods. Historic architecture blends with modern Dubai – you can shop by day, dine by night and stroll along the peaceful Dubai Creek before checking into a unique boutique hotel.
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Let's go! Dubai is calling..
Feel the beat of Dubai, a city of infinite possibilities. Get ready to scale new heights, dive into the deep and wander along paths less travelled to discover unique urban charms and beachside bliss. It’s time to start living that adventure you’ve been waiting for.
Emiratis are justifiably proud of their heritage. Local culture is still evident in day-to-day, from the call to prayer that rings across Dubai to the falconry and camel-racing industries, and the traditional souks.
Explore the great outdoors of Dubai, one adrenaline-fuelled experience at a time. From ziplining across Hatta’s dreamy mountainscapes and trekking across desert dunes to skydiving over Palm Jumeirah